WEBVTT
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Hey, what's up?
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Everybody, we're going to do our Our Kids Play Hockey wrapped up episode today, where we look at the entire year.
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We've got a special gift at the end of the episode that we cannot wait to share with all of you but some really amazing stats this year that we want to share with you, because you're the ones who make this show completely possible and we want you to know how far the hockey community reaches, because so often the conversations that we have outside of the show are about you know, hey, listen, is this crazy, or I feel like I'm crazy, or this world is crazy?
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And it's so important that you know that this is a shared, shared thing that we do across the world.
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Some of these stats we share with you of how far reaching our episodes go are going to shock you but also comfort you and make sure that you understand that the hockey world is crazy but you're not, and that the fact that we have this show in this community, which you really have built and we cannot thank you enough for helping us build it really is a home and a place you can go to to feel some comfort, feel some understanding and to maybe even be crazy with some other people.
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So this is going to be our Our Kids Play Hockey wrapped up episode for 2023.
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It's starting right now.
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I humbly ask you once again at the end of the year you have not.
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Also, you've not done this already please head to Apple Podcast, google Podcast, spotify.
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Give us a five star review, rate us and leave a comment.
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Let everybody know how well we're doing, because that really helps us grow the show and lets us know that we're doing a good job.
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So we appreciate all of you.
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We appreciate you taking the time to listen to this somewhat short episode about our stats from 2023 as we head into 2020 floor with, again, a special surprise at the end.
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Here we go.
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Hello, hockey, friends and families around the world, and welcome to another edition of Our Kids Play Hockey.
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It's Leo Elias with Mike Benelli, and I love the situation I'm in.
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Mike has no idea what the topic is today.
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In fact, our producer doesn't even know.
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I am the only one that knows the topic today, mike.
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We're recording this in mid December 2023 and I have printed out some information here because today, mike, is our annual year in review podcast of everything that we've done over the last year as a podcast.
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Now not to be confused with our end of season review, when we all look at our seasons and the happiness and hell that took place.
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This is the end of 2023 review, where we actually end up thanking all of you, the listeners and the viewers by kind of giving you excuse me a hockey hockey our kids play hockey wrapped for the end of the year.
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So, mike, I'm going to share the stats with you to get in an honest reaction, because I don't think you don't know a lot of these stats and they're going to blow your mind Right.
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Are you ready?
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I'm good to go.
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Let's go, all right.
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So, again, in this episode we're going to be going over where we get listens, where we don't get listens, and then our top 10 episodes from the year, and we'll quickly go over those so you guys can go back and listen to those if you haven't already.
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So, mike, let's just start with the countries that have listened to us.
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Now, understandably, united States is number one.
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Right, we operate in the United States, we coach in the United States.
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Canada making a huge jump this year to 21% of our audience.
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In fact, statistically, chicago has always been our number one city, believe it or not.
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But this year, coming from way down the list, toronto joins Chicago as the number one.
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The people of Toronto are listening to this show.
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Canada, hello, it is good to see you.
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We're happy that we're valuable enough that we have earned your praise as the top hockey podcast.
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Well, it's got to be the largest hockey market in Canada, right Toronto.
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It might be the largest hockey market period.
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Well, yeah, that's probably 10 hockey markets.
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It's bigger than anywhere else, but Toronto is the biggest of the biggest.
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Yeah, and look, just going down the list, and this is in order.
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It says here number one is Toronto.
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So Toronto edges out Chicago, then Minneapolis, minnesota, new York, new York, calgary hello out there in Western Canada.
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Edmonton, hello out there in Western Canada.
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Philadelphia, pennsylvania, and then Brampton, ontario, and then followed by Pittsburgh and Montreal.
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Now this is the cool stat, mike, is that those are the top cities.
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We have over 5,000 cities listed as people who listen to this show and Toronto and Chicago only amassed 4% of our audience.
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So while they're at the top, it's a very small percentage of the overall audience.
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That's how large our audience is and how widespread our audience is, right.
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So even the top two cities only amassed 2%.
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Now here's the next one that goes on.
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Okay, countries that have listened.
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Top five United States, canada, united Kingdom, germany, sweden, finland.
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Then it goes to Japan, norway, australia, france and it goes down from there.
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Just to give you an idea, I looked up who are some of the lowest rated countries, like who's listening?
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This is the.
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I want to call them the bottom five, but these are countries that are listening.
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We've gotten listens in these countries Portugal, nepal, honduras, north Macedonia, nigeria, albania.
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I like it when I'm talking about that beauty model, Albania, somebody.
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You know what I'm talking about Slovenia, benin I think I said that right.
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Turkey listens in all of those countries.
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That's insane insanity.
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Here's another cool stat for you, mike Our podcasting hosts list six continents.
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I think that there's not heavy listeners in Antarctica.
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We have listens on all six continents North America, south America, africa, europe, asia and Oceania, which is New Zealand and Australia, and healthy listens too, not super small.
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Obviously, north America leads the way, and then Europe is right after that A lot of listens in Asia as well.
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So we have listeners all around the world, mike, it's pretty insane.
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I love that.
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Mike, your reaction to the global side of our audience, apparently people who are hockey all over the world.
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Isn't that awesome?
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Yeah, well, it just shows the power of being able to get on and use Spotify or whatever.
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Your go-to podcast platform is that you can hopefully find these listens anytime.
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Listen, that's the reason I love podcasting and podcasts is you can.
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It's on demand, so listen.
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We talk about all the time you're right to the rink, so if all these people are just driving to the rink, listen to us.
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It throws on for the 40 minutes and you know.
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Or your five-minute ride to the rink and you know, and get back on there and debate whether you think we're right or wrong or good or bad, but I listen, especially the people in the ball.
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Yeah.
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Even a listen is always a great thing.
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Well, mike, you brought it up about how people listen to the show.
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I'm looking at the stats here 52% of our audience listens on Apple podcasts, and many of you have left those five-star reviews, which we really do appreciate, on there.
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Another healthy amount of people on Spotify and then there's one here listed says unknown Apple apps, so I'm going to guess that's a split between Apple podcasts and Spotify.
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And then we have some listeners on Google podcasts and iHeart radio, and it's no surprise.
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90% of you listen on your mobile device all right, iphone and Android being the way to do that.
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Here's some cool ones, though.
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We have hundreds of listens, not like one or two Hundreds of listens via a smart speaker or a smart TV.
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So now imagine people coming home going hey, alexa, can you play our kids play hockey.
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Oh, is that what that means?
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Yeah, it is.
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That's cool.
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It's very flattering to us.
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I'll try that.
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You should try them.
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You can be.
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You can be added to the stats here.
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Can I do?
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Hey, Siri, just turn on.
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Hey Siri, turn on.
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Our kids play hockey.
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Mike is trying it live right now.
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Let's see if it's Siri responds.
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Starting, oh, starting, your workout.
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Oh, that's kind of what it is.
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I'll do this.
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Hey, Siri, play our kids play hockey.
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No, my Siri is not listening to me right now.
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Good.
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Play our kids play hockey.
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See if she talks back.
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That's good though, I mean, but that's pretty cool, but I like so.
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So so you're saying smart devices, that means you're, you're, you're going in and asking for it on demand.
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Right, so it's a smart speaker or smart TV would mean that you're, you're.
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You're either navigating it or you've said hey Alexa, hey Siri, play our kids play hockey.
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That's that's pretty amazing.
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Again, again, thousands of listens.
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When you add them together, that's cool.
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So look, look, with all these stats, we're not bragging.
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I think what we're trying to say is thank you.
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Well, I'm going to brag later.
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I mean this is great.
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I think this is we have a global audience and all all six listening to continents, continents listening to this show, which is amazing.
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So the cool part about that mic is it just shows there's hockey all over the world.
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All right, All over the world.
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It doesn't matter where you live.
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Hockey exists everywhere.
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And again, before we get into those top 10 episodes, I do want to thank this audience.
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You have helped us grow a major amount this year.
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We have been consistently listed not just in the top 50, but in the top 10 hockey podcasts.
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That's including all the NHL podcasts, the spit and shiklitz podcasts Henry Glunk was podcasts.
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We are on the same top 10 list as them, pretty consistently now.
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So that that's an amazing situation to be in when you think about how many fans each NHL team has.
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And it's all because you trust us out there and we appreciate that You've submitted your questions.
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We get, Mike and I get a lot of emails and comments, obviously on our computers and in person, from people who listen to the show and just want to have a conversation.
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They don't necessarily want to have their topics on the air.
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So I think that that's just an amazing place to be in, as as the hosts of this show that really just started with the idea with you, me and Christy, of let's just talk about hockey and the culture of hockey, and it's grown a lot.
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So there you go.
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Global audience really amazing stats, you know, Mike.
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What's another amazing stat is that we have almost this year doubled our total listens in our history.
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And now what's amazing about that is we've been on the air for almost, I think, four years right.
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So within one year we've grown that much.
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We've almost doubled our entire library of listens in a year.
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That means that the growth chart is a super pun intended hockey stick chart right now.
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So that's amazing.
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Let's get to the top 10 episodes, because I think that's what people are going to want to know.
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I did ask our host to give us the breakdown here, kind of all time, but also within the year 2023.
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So the number one episode should we start from the bottom and move up, or should we go from the top and move down?
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And I'll do the, do the do, the Dave Letterman top 10 list, top 10.
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Okay, so number 10 from this year, believe it or not, was episode 134, right, which we did a way back in May.
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What you talk to players, coaches and parents can learn from watching the NHL playoffs.
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I remember producing that episode because I remember thinking there's a lot you can learn.
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We had a good time talking on that episode.
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Yeah, and learning, I mean that was like that, because that opened a lot of doors for me saying, wow, you know I am learning, you know this is a great way for me to teach the little the kids I work with, like like this there's no more powerful medium for our kids right now, right Then, seeing what we're talking about, and you know, that learning process is so great, especially at that time we were thinking back to the NHL playoffs because of the excitement and the energy and the games.
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Are there just another level, right?
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I mean it's just so much other stuff going on, it's just a totally different level.
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That makes it, that makes it so fun to you know kind of use as a teaching piece.
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Absolutely yeah, and so and again, just so everybody knows, we'll link all these episodes on the episode description for this one.
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But if you haven't heard any of these and most of you, I'm going to assume, have listened to some of these but if you haven't or you want to relist and you can hear it, so that was episode 134.
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The next one which we recorded in May episode 140, just a few episodes after that, a guidebook to youth sports with Tim Cook.
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That was a great one because Tim Cook kind of wrote a guidebook for youth sports.
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Remember we had him on.
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He wrote that book.
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I have all these books around me somewhere.
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But we did a great job on that episode of really diving into kind of the ethics of coaching.
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I remember that one.
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You know Tim had written that book.
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He was driven to write it because of his experiences in youth hockey and again, I guess you guys got a lot of value out of that episode.
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Moving up, mike, you'll like this one.
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Episode 125.
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This is number seven on the chart Top 10 episodes of the year how to prepare for the next age level.
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You know where this one spawned from.
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We had just finished writing.
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When hockey stops, christy and I or I'm sorry it had been published.
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I was starting to think about a sequel and I thought in the sequel that the main character should be moving up to the next age level.
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So I said let's do an episode about that.
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So nine months ago we did that how to prepare for the next age level and I'm not surprised that's one of our more popular episodes, because it's one you might want to reference every single year.
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Yeah, and right now look and say how you doing Absolutely.
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If you listen to it if you listen to it then and your son or daughter was moving up from 10, you to 12, you this is a good time of the year to kind of look at that and say, wow, did I even look at that, I even consider any of those recommendations and which ones worked and which ones didn't, and chime in and say, you know what?
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You recommended this and this didn't help at all.
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Or you, know, or if you found some comfort in that.
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I mean, I think we've all you know.
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That's the whole idea here is we're all in the same boat and learning and developing on our own kids journey of moving up.
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You know.
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So I think it's you know.
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So, yeah, that was a fun one too.
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It was right.
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And again, I'm sorry that was number eight on the chart.
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I made a mistake there.
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So that was how to prepare for the next age level.
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So look, the next three is number seven.
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Six and five are all episodes with guests.
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I'm going to read them all three Episode 152, emotional endurance with Dr Alicia Nasser.
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136, playing top line hockey with Booneeves.
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And episode 120, how to find your players process with Scott Kelsey.
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Makes no mistake here.
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So I'm looking at one, two, three, four.
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Five of the 10 episodes are guest led episodes, which is pretty awesome because five of them aren't, which means that we're bringing a nice variety of topics here.
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But Alicia Nasser, booneeves and Scott Kelsey I remember all three of those episodes.
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They were all really good.
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Dr Nasser is kind of a sports psychologist for kids and pro athletes.
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Booneeves played for the New York Rangers.
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He has a training facility called Top Line Hockey up in New York.
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I've worked with him with Team Puerto Rico.
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Great human being really does a great job preparing kids in that area.
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And again, scott Kelsey, another author, how to find your players process.
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That was a great episode, just about meeting kids where they're at, which is typically the theme of whenever we do a psychological episode within hockey.
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But, mike, those were.
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I remember each one of those again, five months, seven months, 10 months old, you know so from really earlier in the year.
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And all three I follow on social media and follow their recommendations and what they're doing and kind of how they're impacting the world of hockey.
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So I've always and I've said this from the beginning I love having these guests because it's kind of like our ability to get the secret of their success too.
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And I think one of the things we don't talk about a lot is the off camera conversations, right, and having the opportunity to meet some of these folks and just leading up to an episode and there's a ton of gold nuggets in there as well- yeah, I agree, but nobody else gets to hear this.
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No, well, maybe we'll record some of those behind the scenes, put them out of some extra content.
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Whatever is allowed, whatever is allowed.
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The problem is these would be like four hour episodes.
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Yeah, well, and who has time for that?
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Right?
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So let's go up to number four here.
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So number four is an interesting one.
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So this is the youngest episode on the top 10.
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All right, now, the reason I bring that up is that means that this got a tremendous amount of listens in a very short amount of time, right, because when we get to the top three, those episodes have been around just a little bit longer.
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But I'm not surprised about this one, because I remember, when we put this one together, that we said, okay, this is going to be a really good topic that people are going to hear about.
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So this episode 142, how do I identify athletic talent at an early age?
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Right, I remember putting this one together, mike, and do you remember what the answer was?
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Because I remember I started this one out and I said Mike, tell people the secret of how to identify talent early age.
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Do you remember what?
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your answer was Well, it has to be.
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I can't, you can't.
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Yeah, that's what the answer was.
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I'm still looking for the answer.
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Right, we're all looking for the answer.
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We did go on for about an hour in that one.
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It was a really, really good episode.
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I've actually gotten a lot of emails about that one from people just kind of saying you know, thank you for saying that because I thought I was crazy.
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You know, we get a lot of people I do saying I thought I was crazy.
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I always say you're not crazy, you just exist in a crazy hockey environment.
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Right, the hockey environment, the hockey culture can be crazy.
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It doesn't make you crazy.
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Maybe you do need to be a little crazy.
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I don't know.
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I mean, I just had the conversation with somebody I was working on a project right now and the person's like, oh well that we understand that that person's crazy and that's a hockey person, but you're crazy, like, you're a crazy hockey person.