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Hello hockey friends and families around the world, and welcome to another edition of Our Kids Play Hockey, powered by NHL Sensorina.
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I'm Lee Elias, with Mike Benelli and Christy Casciano-Burns, and our guest today is a great one.
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We have the head coach of the University of Michigan Women's Division I hockey team, jenna Trubiano, joining us today.
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Michigan native Coach Trubiano was a previous player and captain of the Wolverines from 2013 to 2017, before being named an assistant coach after graduating.
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She took over the head coaching duties in 2021.
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Ladies and gentlemen, please join me in welcoming Coach Trubiano to the show today.
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Jenna, welcome to Our Kids Play Hockey.
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Thank you for having me.
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I'm super excited.
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We are super excited to have you and, as we do in most episodes, we have to start with the origin story.
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You had an extremely Michigan hockey journey as a youth athlete, having played for the Bell Tire team and Little Caesars organizations before joining University of Michigan as a freshman for it.
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I don't know if there's a more Detroit or Michigan-based path in hockey, but tell us about how the game found you and that journey overall.
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Yeah, that's a great question.
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So I didn't come from a hockey family.
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I actually started pretty late.
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I started skating when I was 9 or 10.
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And yeah, pretty uncommon and impossible.
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No, just go ahead.
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Yeah, it was, uh, like I didn't really realize it until I was and learned to skate and I was watching the red wings and I told my dad I want to play hockey and he's like, well, you got to learn how to skate and he didn't play hockey and my mom and my older brother didn't play hockey.
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So we went to Mount Clemens Ice Arena and I picked it up pretty quickly and I fell in love with it and tried out for the Mount Clemens Wolves and made the team.
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My name was the last one on the list and that's when I realized, you know, I wanted to continue playing hockey and I worked my way up, played for Veltire, like you mentioned, and my first year of 16s I tried out for Little Caesars and had a really great tryout and I was offered a spot and I accepted the offer and that's when I realized that, okay, I can play hockey in college.
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Like I came to that realization.
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It was top, I think, three program at the time in the nation.
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They had just won a national championship at that level.
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And yeah, it was.
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That was really it and kind of going through the recruiting process and I'm sure it'll come up, but there's no division one women's ice hockey programs in the state of Michigan.
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Wayne State did have a program until 2011, which was the end of my sophomore year of high school, and they actually played at the rink that we played at Detroit, but they folded, you know, right in front of our face and at that level a lot of the kids and the students and the women are looking to play Division One hockey or Division III hockey.
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And for me, academics was always number one and I, you know, I wasn't committed to Wisconsin, I wasn't committed to Minnesota, I didn't really.
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I looked at Ohio State, but that's another story and for me, like I really didn't want to sacrifice my academics just to play hockey and ironically, I grew up a Michigan State fan, so I'd never been to Ann Arbor and I applied to Michigan.
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I got in and by that time, senior year, I knew exactly what I wanted in a school and then I found out there was a women's ice hockey program.
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So it was very much a reverse path for me to get to Michigan.
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But kind of, as you talked about my background, like I think everything happened that was supposed to happen.
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So that's just a little bit about my background and I'm obviously still in Ann Arbor.
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So yeah, I gotta hit the pause button rewind.
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Did you say no Division One programs for women?
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Did I hear that?
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right.
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Yes, that is correct.
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How is that even possible this day and age?
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How is that possible?
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I.
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You know I wasn't around when some decisions were made, but there are seven men's Division One ice hockey programs in the state of Michigan at the NCAA level and currently zero for women.
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And Michigan has the largest discrepancy Um all the other major markets, such as Minnesota, massachusetts, new York, are all about.
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You know even.
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Yeah.
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I gotta tell you you the D1 programs do recruit heavily in Michigan.
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When my daughter played, there were a couple of young women from Michigan on the team.
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Obviously they're leaving your state because you don't have that program.
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So you would think somebody would wake up and see that.
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Yeah, big thing for me is education and advocating, so I'm happy to be on here.
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Continue to talk well, let's advocate, right, guys?
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I think it's it's not jenna's fault, obviously, that there's no division, one women's hockey, but I mean being, I think, one of the ways to step towards that.
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Looking at your you guys instagram posts and having, uh, how many is it?
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Uh, academic, all Americans, I mean it must be a culture then, right, cause you're, you're, you know, christie just brought up the recruitment process and going to a school Now on the men's side, is traditional at those big schools Michigan, boston college, boston university Like you know, you're getting recruited because it's really become a minor league for pros, right?
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So a lot, a lot of guys will say, oh, you come to Michigan, spend a year or two, go sign a pro contract.
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Now you're playing pro On the women's side, although it's growing right with the PWHL and there's opportunities to play pro hockey at the next level.
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But academically, like to your point, michigan is such a strong institution academically and what you've done with your own student athletes there, with all these academic All-Americans.
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Maybe can you talk a little bit about that culture then that you've built without needing the Division I piece hanging there.
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You know, the fact is, obviously these young ladies are committed to being great hockey players, but also understanding how important that Michigan diploma is.
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Yeah, it's, I think, very similar to the mentality that I had, and something I think about when I go out and recruit is that I didn't know Michigan was an opportunity for me to play hockey at any level, like I really had crossed off all the schools in the state because I was educated by my coaches who I was looking to guidance for that.
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These are the NCAA options Like this is what we see you pursuing, and I mean 10 years ago the PWHL didn't exist and I always had the mindset and fortunately in my upbringing, like my academics, like that was going to carry me as a female in the workforce.
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It was, you know, the connections I made in school.
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It wasn't the fact that I played hockey, it was, you know, everything in the classroom and beyond.
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So that really helped narrow my search and for me, part of what I want to do as a head coach of our program is make sure that women in the same position that I was in.
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So maybe, like looking at some smaller D1 schools, like obviously the top kids go to the top programs, but there's this huge population of other students and you see it in the ACHA in general, like ACHA hockey is really really good hockey and we have two players on our roster last season that transferred from NCAA Division I programs to come to Michigan for the academics and then hockey was a bonus for them, like I'm sure it played a part in their process in deciding of, maybe, where to go to school.
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But it's a huge draw for those students that you know aren't recruited to Wisconsin, minnesota, ohio State, that want that big school experience and maybe their offers are smaller schools but they want to be able to have that big 10 experience.
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They want a more urban campus, they want to be 20 minutes from the airport, you know, four hours from Chicago, like all of those things factor into where students are deciding to go to school.
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Can I just follow up on that last question, lee, because you mentioned, like even your own coaches didn't even bring up the ACHA, which most don't Like, like I think a lot of us as coaches get the ego that well, if they're not going to NCAA, then really there's no other really alternatives.
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But what we forget and obviously I think even the kids that I advise and work with, like you got to think about, unless you're going pro and you know you're on a pro when you're 15, like you, you, you, you.
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I mean we've had a lot of, you know, obviously, late bloomers.
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But unless you're going to make a career out of hockey, then the first objective has to be well, if hockey can fit into the greatest academic experience I can have, that's my number one goal.
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So I mean what?
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So?
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What is your like?
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Is that an easy pitch then for you If somebody says, hey, I'm going to so-and-so, I could go to NCAA, division one school, so-and-so, but it's not Michigan, you know it's not Michigan.
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So how do like, what is that discussions like, sound like for you?
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Uh, when, when you have these girls in the, in the um, in the hockey office, or on the phone, or in your recruiting process of you know.
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Guess what we do here looks like NCAA Division I, except you know we're not going to win a national championship.
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Yeah, I think back to my own experience and Michigan recruits for itself.
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There's no lack of interest in the University of Michigan.
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The University of Michigan had over, I think, 100,000 applicants for first year students this past year, which is the most they've ever had, which also presents challenges for our program and other non varsity programs, because I have no pull on the admissions process for our program and other non-varsity programs.
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Because I have no pull on the admissions process, so I can have a 4.0 student that's, you know, top of her class, and she still gets waitlisted and there's nothing I can do.
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So it presents challenges and for a lot of these students, if they get into Michigan they will come to Michigan.
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But the biggest barrier for us is the admissions process and when students reach out to me, we are getting more and more interest, it seems, every season because of how successful our program has been on the ice and also our presence on social media, which is a huge tool for us.
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But ultimately it's those kids that are top of their class.
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It's a very niche community.
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It's okay.
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I need an elite female hockey player top of her class, amazing extracurriculars, things that set her apart from other students at her school that might be applying to Michigan, like all of those things are really what I'm looking for, and, at the elite levels and, having played at the AAA level myself, sometimes those extracurriculars, there's just not enough time for it.
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So we get a lot of interest from, you know, students that might have done like a post-grad year and they're taking classes elsewhere.
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And we have, I think, next year we haven't announced it yet, but we have three transfer students joining us that have done a post-grad year or have gone to school somewhere else, that have applied to transfer to Michigan and have gotten in.
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So I don't have access to the portal, but there are ways to get creative with it and I think that's what our recruitment model is going to look like, because Michigan is so competitive.
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But to go back to your question, this is as good as the portal.
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Trust me.
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But I mean, and your social media.
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I know Caitlin could probably post it, but your social media is awesome, so whoever does that and gets your girls doing what they do, it's an awesome follow if you have a chance to follow them.
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Yeah, they're great and I'm so glad that you gave them a shout out.
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I started the Instagram back in 2013 myself, but I'm still trying to navigate the reels and focus on the coaching side of things.
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But we've got two great people with Sophie and Carly that have kind of taken on that role and grow our program on the social media.
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It's so fun.
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You know that.
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That's the fun aspect of it.
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I'm curious, jenna, did you have any women coaches through your, you know, youth hockey journey?
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Were they role models for you journey?
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Were they role models for you?
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Because now, seeing you as head coach, that is so important because young girls can look at you and say look what I can do, I can be her.
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I know my daughter didn't have any women head coaches.
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There were a couple of assistant coaches which were great for her because they're the ones who really pulled her aside and said you have talent, you can play college hockey.
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The men never said that to her, it was the women coaches, jen and Kristen.
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Thank you for that, by the way, if they're listening.
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I was just curious did you have role models growing up through the hockey years?
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I love this question but I don't love my answer because I never had a female head coach Growing up.
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I had two female assistant coaches.
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So actually one of my learn to skate instructors was a coach of the team that I tried out for and made, and I do think she played a part in me earning a role on that team, because if I hadn't made that team, I think I I don't even know what would have happened.
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I don't really have a backup option.
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Your story sounds just like Sophia over here yeah.
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Yeah, yeah, um, and I think for me something that I'm learning, um, and I just finished my third season as a head coach.
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But kind of going back to what you talked about, role models, like I don't know what a female coach is.
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A female head coach is supposed to act like, is supposed to talk like, like I, I'm trying to figure that out and I've been fortunate to meet some really great role models within the last few years.
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And actually Angela Ruggiero's sister was one of my biology teachers in high school, so I met Angela when I was in high school, um, which is really cool and yeah, it's just really trying to figure out, like, how am I supposed to coach a group of college-age women?
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And I relate to them in a lot of ways.
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I had the same experience or a lot of the same experiences, but like it's, it's always a learning process, yeah, and I'm very open about that, or I try to be open about that with our leadership group and the team and our coaching staff, because I only ever had coaches that would yell at us and that was the motivator Like, oh, coach is yelling at us and throwing trash cans and he's angry, you know, um, and that's just not acceptable.
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Like it's not acceptable today from anybody, and we're seeing that now, but yeah.
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What's your coaching style?
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What would you say?
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I'm really big on communication, so I love communicating.
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I think collaborating is really important as well, because I can, in my mind, think something works, but if the team, for some reason, isn't able to buy into it, I want to understand why they feel that, you know, maybe they don't understand something or they're not seeing it.
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So I'm really big on collaborating and communicating and it's a two-way street.
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It's not what I want for the program, it's what the team wants, and I think that's really important and that's a huge part of why we've gotten to where we are today.
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It's because the team the makeup of the team wants to be competitive, and I'm a competitive person and I'm going to do what we need to do to stay competitive.
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Well, jenna it sounds like you can write the playbook for how to be a female coach.
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So, jenna, I'll tell you a few things here.
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One is my, my daughter's seven years old.
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She plays and she has a a female head coach for her elementary school team and I'm just now seeing it through her eyes how much that means to her and how empowering that is for her and it's it's also awesome that her hockey journey is starting with that and not either ending or discovering that as a teenager or someone in their youth.
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So you know, I think that that's an important point to make to everybody listening just to kind of keep that in your mind that if you have a daughter that plays or you have young ladies on your team, that matters right to be able to see someone like you there that can have a conversation with you back and forth.
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It takes all of everybody, it takes a village to make it happen, but something to keep in the back of your mind.
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I also want to bring this up too.
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I've been coaching 20 years, from professional all the way down, and it all started for me at an ACHA school in a program that I was in the same position as you, running the entire thing.
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And I'll tell you what.
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There's three things I've learned.
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One is that I have one at the pro level and I have one at the ACHA level and I'm proud of both of them.
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All right One does not trump the other.
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Right Winning is winning.
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Number two is that coaches in your position, I believe, do a lot more from a 360 point of view than coaches that just coach.
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There's not a right or wrong in this.
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But this brings me to number three.
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A level of passion and dedication and understanding that you have to have to do what you're doing is going to serve you years beyond, and I think that for so much of my career I was bashful to say I coached at an ACHA school, and now I say it with a lot of pride.
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In fact, that jersey of the team I coach, which was also my alma mater there's a lot of similarities hangs in my office and I put it up and I tell people about it because I'm proud about it.
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So I just wanted to say that, since we had that conversation, that that I think what you're doing is amazing.
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I think that the job that you have to do is harder than most coaching jobs, from every single aspect, from recruiting to media and marketing, to the actual coaching, to making sure that you say communications there and you keep focused, because it can be very easy sometimes for the athletes to fall on a crutch with this as well, and you have not done that.
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You're a trailblazer in the space and while it is ridiculous that Michigan is in that position with women's hockey, it starts with people like you and teams like the Michigan Wolverines, who they are.
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They are the Michigan women's hockey team, division one hockey team, no matter what anybody says.
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So before we move forward, I just wanted to, I guess, proclaim that and tell you that and I generally mean this that I look up to coaches like you, right, once you get to the top and you're getting paid to do it.
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It is an undertaking and it's wonderful and it's hard and it's all that stuff, but I look up to people in your position that have made that decision to go back to spend a ridiculous amount of time.
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And again, people say full-time job.
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Right, this is more than a full-time job.
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This is your heart, your soul, your mind, your body.
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And then you have the responsibility of all these other people they're not much younger than you underneath you, and you all have to build a team and trust each other and find a way to the promised land.
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To me, that in itself is bigger than the game, so I just wanted to thank you for that before I get into my next question.
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Thank you.
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That means a lot and I'm super happy that you all asked me to be here today, and I'm really looking forward to the future of our program, whatever it holds for us.
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Right.
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Well, I will return that and say that we are privileged to have you on this program today.
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All right, now my next question.
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I'm pivoting here a little bit A lot of parents that listen to this show.
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When I was coaching, we wanted nothing to do with parents.
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At the collegiate level and up, we didn't want to talk to them, and I feel like that that has shifted a lot in recent years.
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I had the privilege of sitting in front of Dawn Staley, who's a championship NCAA coach, and I was shocked how immersed she is with the parents and she kind of took the approach of look, they're the most important people in these kids' lives.
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We'd be crazy not to speak with them.
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So she has a monthly Zoom with the parents.
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Are you involved with the parents of your players and how do you feel about parents in general?
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Yeah, we so, historically our program, we have never involved the parents in any way, right, and that has shifted, especially last year.
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Um, we started to do.
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We had some parents that wanted to help initiate some programming with the parents, just getting them more involved, because we would have parents show up to the rink and like we're like well, we've seen you here before, do you have a kid on the team?
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Like you know, like we don't even know who the other families are and, like you said, they're huge, one of the most important parts of our program.
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So that is something we have focused on, especially this past year.
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We've had some parent gatherings, like pregame gatherings at Regents Field, which has our weekly coaches show.
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It's on Main Street in Arbor, it's phenomenal.
00:21:54.189 --> 00:22:06.291
They're huge supporters and we get all the parents there and they do their pregame festivities and if the coaches have time, they'll swing by and say hello to everybody and thank them.
00:22:06.291 --> 00:22:23.589
But yeah, it's, I mean, times are changing and especially when kids, students, come to campus, you know, I like to have a current athlete with me or to be present so that we can kind of separate.
00:22:23.589 --> 00:22:38.730
And then obviously parents have concerns that maybe they don't want to express in front of their children and it's the other way around, like, maybe sometimes a student has questions for a current student athlete that they don't feel comfortable asking in front of their parents.
00:22:38.730 --> 00:22:47.309
So, yeah, it's, it's a huge part and, yeah, I'm very thankful we have some really awesome families involved with our program, especially the past few years.
00:22:48.011 --> 00:22:51.039
We have some really awesome families involved with our program, especially the past few years.
00:22:51.039 --> 00:22:59.766
Yeah, I'll tell you that now that I'm in my 40s, most parents just kind of generally trust what I'm saying after I present it to them.
00:22:59.766 --> 00:23:08.186
But when I was in my early to mid-20s coaching especially college and again some of these kids were a couple years younger than me that wasn't always so easy for parents to say, well, what are you doing with my child?
00:23:08.186 --> 00:23:22.496
But I'll tell you, what was funny is that when I presented the plan and I presented this is how communication and trust and all these things work on the team there was there was extreme acceptance of okay, this, this young person has it together, right.
00:23:22.496 --> 00:23:33.407
So I bring this up because, again, a lot of parents listen to the show and it can be very easy as a parent Mike's going to relate to this to just say, well, you don't know what you're doing and I've been watching this game my whole life.
00:23:33.407 --> 00:23:36.827
That's why, look, parents, you never have to agree with a coach, ever.
00:23:36.827 --> 00:23:37.770
You never have to.
00:23:37.770 --> 00:23:42.184
I'm not saying blindly follow a coach, but I am saying to the coaches it behooves you.
00:23:42.184 --> 00:23:48.392
As you said, jenna, just to introduce yourself and explain listen, you're the most important person in your kid's life.
00:23:48.392 --> 00:23:54.045
I have them for so many hours a week and it's it's, this is what I'm presenting to them and I want you to know it.
00:23:54.045 --> 00:24:00.961
You don't have to agree with me, but I would appreciate it if we could all walk forward on this path together, because that's the only way the team is going to survive and win.
00:24:00.961 --> 00:24:09.295
And when you get egos involved or you get what's best for just your kid which I'm not saying you shouldn't do involved, it can really derail the ship.
00:24:09.295 --> 00:24:26.184
And again, jenna, what you're building there requires complete buy-in, really, not just from the players but, like we said, from the families, because and we know this a coach can be teaching a kid for two hours and you can go home and a parent can completely dismantle that in 10 minutes if they want to.
00:24:26.184 --> 00:24:28.682
It's the responsibility, it goes both ways.
00:24:29.365 --> 00:24:32.343
I'm going to, I'm going to reiterate not every coach is great, not every coach is perfect.
00:24:32.343 --> 00:24:35.207
At the collegiate level division one, Obviously, I think you know what you're doing.
00:24:35.207 --> 00:24:36.807
You don't get hired there if you don't know what you're doing.
00:24:36.807 --> 00:24:38.863
But that's something I wanted to ask.
00:24:38.863 --> 00:24:42.031
You mentioned TV shows.
00:24:42.031 --> 00:24:44.365
Mike mentions your social media accounts.
00:24:44.365 --> 00:24:46.089
There's a very.
00:24:46.089 --> 00:24:51.964
You know, if you search for Michigan women's hockey, it's not hard to find online.
00:24:51.964 --> 00:24:54.771
But I do know in your position that you do a lot more than, probably, coaching.
00:24:54.771 --> 00:25:02.461
So I want to talk about the identity of women's division one hockey at Michigan and how you've gone to develop that Cause.
00:25:02.461 --> 00:25:05.622
It's a bit of an uphill battle, as we've talked about in the beginning of the show, to do that.
00:25:05.622 --> 00:25:07.710
So why don't you walk the people through?
00:25:07.710 --> 00:25:15.955
I don't know if we have enough time, but everything that you do and how you've boosted that identity of that team?
00:25:15.976 --> 00:25:17.019
I definitely don't think we have.
00:25:17.019 --> 00:25:28.112
Yeah, I'll like on a.
00:25:28.112 --> 00:25:31.695
I'll just think about it on a weekly basis.
00:25:31.695 --> 00:25:47.173
Um, and kind of going back to talking about our social media, we have two other members of our social media team, including myself, so we're always communicating about what posts we have.
00:25:47.173 --> 00:25:49.460
We do birthday posts for the players.
00:25:49.460 --> 00:25:55.990
I was at an event yesterday, so hopefully we'll get some content up on there.
00:25:56.932 --> 00:26:07.991
But something that I learned really quickly, especially as a freshman in 2013 at the University of Michigan like there is a demand for this for women's hockey in the state of Michigan or at the University of Michigan.
00:26:07.991 --> 00:26:10.944
Like there is a demand for this for women's hockey in the state of Michigan or at the University of Michigan.
00:26:10.944 --> 00:26:20.623
And one of the first things I did in 2013 was like spam everybody on the team about inviting people on their Facebook page, because Facebook was a huge platform back then.
00:26:20.623 --> 00:26:22.407
Like people will follow this.
00:26:22.407 --> 00:26:23.731
Like you need to send it to everybody.
00:26:23.731 --> 00:26:26.766
So we've kind of had that same mentality.
00:26:26.766 --> 00:26:40.892
On the social media side, we've got a LinkedIn page, which I just created pretty recently now, which is getting a lot of traction, and those are all things that we have to keep up with.
00:26:40.892 --> 00:26:45.442
Obviously, we don't have full-time staff, so I'll help out on there.
00:26:45.442 --> 00:26:47.203
We've got threads now as well.
00:26:47.203 --> 00:26:55.648
Tiktok is something I'm not an expert in, but it is something we try to post on.
00:26:57.049 --> 00:26:58.471
We have our weekly coaches show.
00:26:58.471 --> 00:26:59.811
So Arbor Broadcasting.
00:26:59.811 --> 00:27:03.234
They stream our games completely free of charge.
00:27:03.234 --> 00:27:11.521
We've done that since I think it was before COVID, I think it was 2016.
00:27:11.521 --> 00:27:26.689
They are heavily involved in the community and something that is really helpful for us in terms of recruiting is that if an out-of-state student does come to michigan and their families cannot be at every game, arbor broadcasting will usually have the game um.
00:27:26.689 --> 00:27:31.644
So that's a huge tool for us and obviously to have that film to watch back as well.
00:27:31.644 --> 00:27:38.807
But we this past season connected with Regents Field, who is on Main Street, ann Arbor.
00:27:38.807 --> 00:27:45.050
I'm not sure if any of you have been to Ann Arbor, but Main Street's very historic and beautiful.
00:27:45.050 --> 00:27:51.871
So to have a presence on main street and to have one of our jerseys hanging up there now as a relationship that we've been building.
00:27:51.871 --> 00:28:09.406
So we're there every Wednesday during the season, so throughout the week, obviously trying to come up with questions with our co-host, mark Wiseman of Arbor Broadcasting, and then got practice two to three times per week practice planning lineup decisions.
00:28:09.880 --> 00:28:10.683
Yeah, the hockey stuff.
00:28:10.683 --> 00:28:12.125
Right, All the hockey stuff's there too.
00:28:12.300 --> 00:28:21.611
There's the hockey stuff and in the off season, you know I'm hoping to announce something pretty exciting pretty soon.
00:28:21.611 --> 00:28:24.779
I have to figure out some logistics with that Are we getting a scoop here.
00:28:24.779 --> 00:28:26.733
Are we?